A craft is a specialization of a particular area where the people of that area excel in that craft. The craft most of the times is the only source of income for the craftpersons as this is the only thing which they have learnt from childhood. So it is the only knowledge they have.
Design plays a very important role in the future of craft. With the help of design, many problems of the craft and the craftpersons can be solved. Although the craft persons know their craft very well but their exposure to the outer world is quite less. So they are not equipped with the latest trends and demands. As designers, we can introduce new designs in the existing craft so that there is an amalgamation of the existing tradition with new innovation.
Each new design brings a new concept with itself which is again drawn from a new inspiration. Most of the times the craft dies out because there is no newness in the craft left. The craftpersons keep on repeating the same thing again and again. Therefore design becomes crucial as it gives a new direction to the craft.
Design not only mean in a literal sense. It may be some kind of a design which solves a particular kind of problem and thus help the craft in the future. It may be using a new technique to create better products of that particular craft. The betterment of the craft would lead to betterment of the craftpersons and ultimately help in the upliftment of the country as through new designs and techniques, the craft would reach to more number of people.
Design is the bridge between the craft people and the designers. Both can work together to make the craft more popular so that the tradition is carried forward.
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